Our story

In 2023, my daughter and I embarked on an extraordinary journey, one that laid the foundation for Afro Crown. I am from Ecuador, and my daughter is a beautiful mix of Ecuadorian and Australian heritage. Our unique family background is a source of immense value for us.

The idea for Afro Crown was born out of a desire to bridge this accessibility gap and provide a source of international hair and food products that resonated with the rich cultural tapestry of Africa and Latin America. It was disheartening to know that our friends had to travel so far just to find these items and we understood the art, self-expression and familiarity attached to them, so we decided to create a solution and share our passion for these diverse cultures with our community.

As we laid the foundation for Afro Crown, we were driven by a vision - a vision of making authentic and high-quality products accessible to everyone, regardless of their location. We aimed to offer these items at affordable prices, breaking down the barriers that often kept them out of reach for many.

The journey was not without its challenges. Starting a business from scratch demands dedication, hard work, and unwavering commitment. But we were undeterred, fueled by our passion and the desire to make a difference in the lives of our friends and community.

In the heart of Mermaid Beach, Gold Coast, Afro Crown blossomed into a haven for those seeking authentic African and Latin products. Our carefully curated selection of haircare and food items captures the essence of these rich cultures.

Our cozy store quickly became a beloved spot, and as demand grew, we've taken Afro Crown online, ensuring quality and service remain our top priorities. Excitingly broadening into online delivery, our dedication to celebrating the vibrant cultures of Africa and Latin America remains steadfast. Join us in this journey, as we bring Afro Crown to your doorstep, expanding our product variety while staying true to our core values. Thank you for being part of our story!

Our Mission

At Afro Crown, our mission is to empower and celebrate the diverse beauty and rich cultural heritage of Australia by providing high-quality, affordable African and Latin hair and food products. We are dedicated to enriching the lives of our customers with a wide range of authentic, international products that enhance self-expression and connection to global traditions. We strive to create a welcoming and inclusive community that fosters appreciation for the unique offerings of Africa and Latin America while contributing to the multicultural foundation of Australia. Our commitment to accessibility, authenticity, and exceptional customer service sets us apart as the trusted destination for all your international hair and food needs. Afro Crown: Where beauty, culture, and affordability meet.